Nanjing Road is China's longest commercial street, lined with big department and specialty stores, upscale boutiques, and a variety of fine restaurants, enjoying the reputation of "China's No.1 Street". It runs through the heart of downtown Shanghai and is also a fun place for sightseeing and people-watching.
About 18 billion Yuan or 2.17 billion US dollar of Shanghai investment will be fed into the ambitious project to build the century old Nanjing Road into a first-class commercial destination in the next ten years. It will be built into a leading world-famous commercial destination, like the Champs Elyee in Paris and Fifth Avenue in New York.
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